People Analytics Deconstructed

Measurement Mini Series, Part 3: Understanding Validity of Measurement in People Analytics 

Millan Chicago Season 1 Episode 11

In the third episode of a special three part mini-series about measurement, co-hosts Ron Landis and Jennifer Miller discuss how validity of measurement is critical in People Analytics.  

 In this episode, we had conversations around these questions:  

  • What is validity?  
  • Why is it is important to consider the validity of measures?  
  • What are the different types of validity?  
  • How do I determine the validity of a measure?   
  • What are some of the steps that HR professionals can take to assess the validity of the assessments used in their organization?  

Key Takeaways:  

  • In order to measure what we intend to measure, we must ensure that our measures are valid. One of the most critical questions when selecting or developing a new measure or metric is whether that measure accurately represents what we intend to measure. But how do we make this judgement?  
  • There are three approaches to validity including content validity, construct validity and criterion-related validity.  
  • Different types of validity require different types of data collection efforts but the central idea is the same. Ron and Jennifer discuss ways in which we can assess the validity of any measure that we use.  
  • At the end of the episode, Jennifer and Ron recommend steps for folks just starting out in this space all the way to the more advanced HR professional.  

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